Tool Overview:
Didomi

About Didomi

Didomi is a consent and privacy technology platform that helps organizations manage user data preferences and privacy choices across multiple regulations and environments. The platform provides consent management capabilities for websites, mobile apps, and Connected TV (CTV) environments, with a particular focus on helping businesses comply with global privacy regulations while maintaining their data collection practices.

What does Didomi do?

At its core, Didomi provides a Consent Management Platform (CMP) that enables companies to collect and manage user consent for data processing activities. The platform supports multiple privacy regulations worldwide and integrates with major advertising and analytics platforms, including Google's Consent Mode. Didomi's CMP allows organizations to create geo-targeted consent banners, customize privacy notices based on user location, and maintain detailed consent records for compliance purposes.

The platform includes features for tracking and monitoring vendor activities across websites, enabling organizations to detect potential privacy breaches and unauthorized tracker deployments. Through its monitoring capabilities, Didomi helps companies identify rogue trackers, assess vendor risks, and maintain compliance with privacy regulations. The platform generates automated privacy health reports and compliance scoring to help organizations track their privacy performance over time.

For Connected TV environments, Didomi offers specialized consent collection solutions certified by Google for CTV applications. The platform supports major CTV platforms including Apple TV, Android TV, and Amazon Fire TV, allowing organizations to manage consent across different streaming environments while maintaining compliance with frameworks like IAB Europe's Transparency and Consent Framework (TCF).

What makes Didomi different?

Didomi distinguishes itself through its certification status and technical implementations. The platform is ISO 27001 certified and maintains a defense-in-depth security architecture that includes DDoS mitigation, encryption, intrusion detection systems, and regular penetration testing. In September 2024, Didomi achieved Gold CMP Partner status in Google's CMP Partner Program, reflecting its capabilities in Google Consent Mode implementation and support.

The platform's approach to consent management emphasizes cross-device functionality, allowing users' privacy choices to be respected across different environments to reduce consent fatigue. Didomi provides detailed analytics and reporting features that enable organizations to monitor consent rates and privacy metrics across regions and regulations, helping them make data-driven decisions about their privacy practices.

Use cases and industries

Didomi serves organizations that need to comply with multiple privacy regulations while maintaining their digital advertising and analytics operations. The platform is particularly relevant for publishers, advertisers, and companies operating across multiple jurisdictions who need to manage consent collection and privacy preferences at scale.

Key use cases include implementing consent management for websites and apps, monitoring vendor compliance across digital properties, managing privacy requests from users, and ensuring compliance with advertising platform requirements like Google's consent collection mandates. The platform supports various regulatory frameworks including GDPR, CCPA, and emerging privacy laws, making it suitable for organizations with global operations or those serving users in multiple regulatory jurisdictions.